VOV.VN - A mega concert featuring popular artists from famous TV reality shows Anh Trai Say Hi! And Em Xinh Say Hi! will headline the opening ceremony of National Tourism Year – Gia Lai 2026, promising an energetic night for young audiences.
According to the provincial Department of Culture, Sports and Tourism, the opening ceremony of the National Tourism Year is scheduled to take place on March 28 at Nguyen Tat Thanh Square.
The show will be structured into four artistic chapters, telling a story that connects the Central Highlands with Vietnam’s coastal regions.
Through music, choreography, theatrical storytelling and modern visual effects, the performance will highlight the cultural and historical heritage of Gia Lai.
The opening scenes will draw on the spirit of the Central Highlands, featuring the region’s famous Gong culture and the powerful imagery of forests and mountains symbolising the origins of life and aspirations for development.
The heroic legacy of the Tay Son era will also be portrayed through dynamic stage sequences celebrating the region’s historic traditions.
As the story transitions from the highlands to the sea, the stage will shift to a more poetic and romantic tone, evoking the cultural legacy of the renowned poetry group comprising Han Mac Tu, Che Lan Vien, Quach Tan and Yen Lan.
Ocean imagery such as jellyfish, coral reefs and marine life will be recreated on stage, creating a peaceful coastal atmosphere within the outdoor performance space.
Following the artistic opening program, the mega concert will begin after 9:30 p.m. and run until the end of the evening.
The concert will feature a lineup of popular Vietnamese performers including Isaac, HIEUTHUHAI, HURRYKNG, Anh Tu, Pham Anh Duy, Tez, Mason Nguyen, Son.K, Lamoon, Bui Truong Linh, CONGB and Juky San.
These artists are among the most popular young performers in Vietnam today, known for chart-topping songs and energetic live performances at major concerts. Their participation is expected to attract a large audience, making the mega concert one of the most anticipated entertainment highlights of National Tourism Year 2026.
The organisers said the event will also feature special fireworks, with further details to be announced in the coming days.
VOV.VN - The Vietnam National Authority of Tourism (VNAT) and the People’s Committee of Gia Lai province on February 2 held a press conference in Hanoi to introduce National Tourism Year – Gia Lai 2026, themed “Aspiration for the Blue Sea-Radiance of the Great Highlands”.
VOV.VN - Vietnam’s tourism industry opened 2026 with strong momentum, recording double-digit growth in both visitor arrivals and tourism revenue during the nine-day Lunar New Year holiday from February 14 to 22, reinforcing confidence in the industry’s sustained recovery and long-term expansion.
VOV.VN - The tourism sector served an estimated 3.5 million visitors during the four-day 2026 New Year holiday from January 1 to 4, pointing to a solid start to the year.
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