VOV.VN - A trade and investment promotion seminar focusing on the Japanese market was held in Hanoi on April 15 by the Vietnam Trade Promotion Agency under the Ministry of Industry and Trade, bringing together representatives from government agencies, trade organisations and businesses from both countries.
The event gathered participants from ministries, local authorities, industry associations, export-import firms and industrial zones of Vietnam and Japan. It was held in a hybrid format, combining in-person attendance with online participation via Zoom.
Addressing delegates, Le Hoang Tai, deputy director of the Vietnam Trade Promotion Agency, noted the seminar took place as Vietnam–Japan economic ties continue to deepen, with Japan remaining one of Vietnam’s leading trade and investment partners.
According to Tai, bilateral trade exceeded US$50 billion in 2025, reaching approximately US$51.4 billion, up more than 11% year on year. Vietnam’s exports totalled around US$26.8 billion, while imports from Japan stood at US$24.7 billion, resulting in a trade surplus of over US$2 billion.
He pointed out that the trade structure between the two countries is highly complementary, saying Vietnam exports textiles, electronics and agricultural products, and imports machinery and high-tech equipment from Japan.
These results reflect not only the strong demand for Vietnamese goods in Japan, but also the effectiveness of free trade agreements such as the Comprehensive and Progressive Agreement for Trans-Pacific Partnership (CPTPP) and the Regional Economic Comprehensive Partnership (RCEP) in reducing tariff barriers and facilitating trade and investment flows, he said.
Amid the ongoing restructuring of global supply chains, Vietnam is increasingly seen as an attractive destination for manufacturing and investment, while Japan holds strengths in technology, governance and high-quality standards. This complementarity is expected to create further room for deeper and more sustainable cooperation.
Alongside opportunities, speakers highlighted that Japan is a highly demanding market, requiring strict compliance with product quality standards, business credibility and long-term commitment.
Tai stressed that access to accurate market information and direct engagement with partners are key factors for Vietnamese enterprises seeking to enter the Japanese market.
The seminar examined practical topics, including Japanese investment and trade trends, the business environment, market entry strategies, and real-world experiences shared by companies operating successfully in Japan.
The programme also introduced a planned trade and investment mission to Japan, scheduled for late June 2026 in Tokyo and Osaka. The mission is expected to provide businesses with opportunities to conduct market surveys, connect with partners and initiate concrete cooperation projects.
Beyond information sharing, the seminar is expected to serve as a starting point for more tangible partnerships, contributing to stronger, more effective and sustainable Vietnam–Japan trade and investment ties in the coming period.
VOV.VN - The Embassy of Japan in Vietnam, together with the International Organisation for Migration (IOM) and the Food and Agriculture Organisation (FAO), has launched efforts to strengthen the implementation of the One Health Initiative in Ha Tinh province, central Vietnam.
VOV.VN - Vietnam is emerging as a growth bright spot in the region, with strong shifts in reform and changes in its development model, while Vietnam-Japan relations continue to be strengthened and expanded across multiple areas.
VOV.VN - Vietnam’s Party General Secretary and President To Lam and Japanese Prime Minister Sanae Takaichi, President of the Liberal Democratic Party (LDP), held phone talks on April 13 to enhance cooperation in economy, security, energy and regional stability under their Comprehensive Strategic Partnership.
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