VOV.VN - Vietnam continues to strengthen its position as a leading destination for Australian travelers, ranking as the second most popular country in Southeast Asia for visitors from Australia and surpassing both Thailand and Singapore.
According to the latest data released by the Australian Bureau of Statistics (ABS), more than one million Australians traveled overseas in April 2026, an increase of 4.6% compared with the same period last year.
Vietnam welcomed approximately 68,000 Australian visitors during the month, placing it fifth among the most visited international destinations for Australian travelers, behind Indonesia, New Zealand, Japan and China.
Within Southeast Asia, Vietnam ranked second only to Indonesia and attracted more Australian visitors than both Thailand and Singapore, traditionally among the region's strongest tourism markets.
The latest figures reflect a significant shift in Australian travel preferences over the past decade.
In 2016, Vietnam ranked fifth among Southeast Asian destinations favoured by Australian tourists. By 2024 and 2025, the country had climbed to third place, overtaking Singapore and Malaysia.
Australian arrivals to Vietnam increased from approximately 246,000 in 2016 to more than 511,000 in 2025, representing growth of over 48%.
In 2025 alone, Vietnam recorded a 17% increase in Australian visitor arrivals, making it one of the fastest-growing destinations for the Australian outbound market and the top-performing destination in Southeast Asia.
Tourism experts attribute the strong growth to a combination of competitive travel costs, improving service quality and expanding air connectivity between the two countries.
The growing number of direct flights has made Vietnam more accessible to Australian travelers, while reducing travel times and increasing convenience.
Vietnam's rich cultural heritage, diverse cuisine, varied landscapes and welcoming atmosphere have also strengthened its appeal among international visitors.
From vibrant cities and UNESCO-recognised heritage sites to beaches, mountains and authentic local experiences, Vietnam offers a broad range of tourism products that appeal to different segments of the Australian market.
Industry insiders believe the positive momentum is likely to continue as Vietnam further develops its tourism infrastructure, expands international flight networks and promotes its image as a safe, accessible and value-for-money destination in Asia.
VOV.VN - Chom Hom market, located along the historic Xa No Canal in Vi Thanh ward, Can Tho city, offers visitors one of the most authentic cultural experiences in Vietnam’s Mekong Delta.
VOV.VN - The Bahamas-flagged cruise ship Star Voyager docked at the Cam Ranh International Port in Khanh Hoa province, a major tourist destination in central Vietnam, on June 9 with 1,300 passengers on board.
VOV.VN - The Mui Ne Antiquities Museum in Lam Dong province, southern Vietnam, is digitising artefacts to preserve, introduce and promote the value of cultural heritage, enabling broader public access and meeting demand for research and tourism through online platforms.
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